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How to get the most out of local search – Business Connect

October 12, 2022 @ 1:00 pm - 2:30 pm

Local florist
This Webinar is designed to help businesses understand how they can best leverage local search to attract customers. Finding people in their local area looking for services and ready to buy.  
78% of people who perform a local search on their smartphone visit a physical store within 24 hours, and 28% of those searches result in a purchase. This highlights how valuable local search can be to your business as a way to find people actively looking for a product or service in your area. Ensuring you are properly setup to take advantage of this is key to success.   
In this session we will cover:       
• How to set up Google My Business     
• Optimising your business listing     
• Driving reviews of your business     
• How to track the impact of Google My Business     
• The importance of NAP (Name, Address, Phone Number)   
Presenting this Webinar is The Epiphany Group’s Head of Marketing, Mychal Whittle. Mychal has extensive experience working in agencies that developed and executed marketing campaigns that align with overarching organisational strategies and business offerings, Mychal understands the marketing channels suitable for small businesses and how to build efficient marketing strategies.   
This is a free webinar for people from Western Sydney and has a capacity of 50. All attendees will be sent a recording of the session and any takeaway materials. Upon signup, a link will be sent to you to join the webinar. No advanced preparation is required for this event. 
Business Connect is a dedicated and personalised NSW Government program that provides trusted advice to help you start, run, adapt or grow your small business.    
Business Connect services are fully funded by the NSW Government. All business advisory and events are free-of-charge for small business owners.   
T0 check if you are eligible for Business Connect Support Visit the Business Connect Website: https://www.nsw.gov.au/working-and-business/business-advice-and-support/about-business-connect


October 12, 2022
1:00 pm - 2:30 pm
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